WE ARE THE THEY COACHING
WE ARE THE THEY COACHING

“Waste no more time arguing what a good man should be... BE ONE.” 

THE WE ARE THE THEY TRIBE IS NOW ACCEPTING APPLICATIONS TO JOIN -- WATCH THE VIDEO FROM JIMMY REX BELOW TO LEARN WHY 500 + MEN HAVE JOINED THIS EXCLUSIVE COMMUNITY OF LIKE-MINDED MEN.

Join a community of authentic friendships and real growth, alongside hundreds of committed men who provide the resources, experiences, and network you need to level up and thrive.

What is We Are The They...

Men have never felt so alone...

In a world where over 80% of suicides are male, it's evident that many suffer from a lack of genuine community and true friendships. 

We understand the weight of this loneliness and are here to redefine the narrative...

Welcome to the Tribe—a place where men like you come to rise, to unleash their true potential and claim their rightful place in the world. 

The Tribe is not just a community; it's a brotherhood, forged by resilience and driven by an unquenchable thirst for growth.

We celebrate the untamed masculine spirit—the man who embraces his power, his passion, and his purpose. 

This is a sanctuary for those who dare to break free from societal expectations, who refuse to settle for mediocrity. 

We believe in your ability to become the best version of yourself, to conquer your challenges, and to leave an indelible mark on the world.

We're not here to conform or pretend. 

We encourage you to shed the masks society has placed upon you and reveal your true self, unapologetically. 

It's in this vulnerability that you'll discover strength, connection, and a support system like no other.

Whether you're driven by a sense of mission or crave deep, meaningful connections, the Tribe has your back. 

This is a haven for men who refuse to settle, who hunger for growth, and who strive to live life on their own terms.

Join the Tribe and unlock a world of limitless possibilities. 

Break free from the chains of isolation and surround yourself with like-minded men who will push you to your limits and beyond.

This is your chance to embrace the extraordinary, to rewrite your story, and to join a brotherhood of warriors who stand shoulder to shoulder, ready to conquer the world.

Take the first step and become part of the Tribe today.

Your journey of self-discovery, growth, and unwavering support awaits...

Join the Tribe now.
Brett's Story... "Before We Are The They, I was making decisions that really effected my future and really hurt other people..."

What is We Are The They...

Men have never felt so alone...

In a world where over 80% of suicides are male, it's evident that many suffer from a lack of genuine community and true friendships. 

We understand the weight of this loneliness and are here to redefine the narrative...

Welcome to the Tribe—a place where men like you come to rise, to unleash their true potential and claim their rightful place in the world. 

The Tribe is not just a community; it's a brotherhood, forged by resilience and driven by an unquenchable thirst for growth.

We celebrate the untamed masculine spirit—the man who embraces his power, his passion, and his purpose. 

This is a sanctuary for those who dare to break free from societal expectations, who refuse to settle for mediocrity. 

We believe in your ability to become the best version of yourself, to conquer your challenges, and to leave an indelible mark on the world.

We're not here to conform or pretend. 

We encourage you to shed the masks society has placed upon you and reveal your true self, unapologetically. 

It's in this vulnerability that you'll discover strength, connection, and a support system like no other.

Whether you're driven by a sense of mission or crave deep, meaningful connections, the Tribe has your back. 

This is a haven for men who refuse to settle, who hunger for growth, and who strive to live life on their own terms.

Join the Tribe and unlock a world of limitless possibilities. 

Break free from the chains of isolation and surround yourself with like-minded men who will push you to your limits and beyond.

This is your chance to embrace the extraordinary, to rewrite your story, and to join a brotherhood of warriors who stand shoulder to shoulder, ready to conquer the world.

Take the first step and become part of the Tribe today.

Your journey of self-discovery, growth, and unwavering support awaits...

Join the Tribe now.
Brett's Story... "Before We Are The They, I was making decisions that really effected my future and really hurt other people..."

Join the Movement...

WHAT COMES WITH THE PROGRAM:
  • Several  Opportunities to Network W/ Like-minded Men
  • ​Weekly Live Call with Elite Leaders
  • 2X/Year In-Person Live Events
  • 10-Level Online Coaching Course
  • ​Exclusive Community App Access + Fitness App
  • ​​Local Mini-Masterminds with Like-Minded
  • ​Chance For Adventure Trips to Face your Fears
  • ​Opportunity to join the Leadership Group
  • ​Access to WATT HQ for Gym + Events + Private Parties

Real Stories from Members...

"'Be a Man''. What does that actually mean? I don't think I really knew until my journey with WE ARE THE THEY... This group of men has showed me what that looks like. I'll be forever grateful for JIMMY REX for providing this atmosphere. We are working on becoming the best versions of men, husbands, fathers and leaders." --- JEFF DANIELS
"This does not look like traditional coaching, this is not normal, men do not openly support other men, men don’t usually drop all ego at the door and men rarely cry together. This is the real tragedy, because the strongest men in history did all these things and they conquered nations. Todays society white washes men, they tear down masculinity then attempt to redefine what it means to be a man which is sad, lonely and pathetic. We saw amazingly powerful geography, we were moved to emotion by some of the sheer scale of the geologic features, but all this is nothing compared to the collective power harnessed in this small barn in remote Iceland. We are true warriors, modern day Vikings, we are fathers, we are brothers and sons and we are here to show men what real men look like in 2023. We share, we fight, we cry, and we love. But most of all we stand in integrity…unified by our love for one another. I am forever grateful for all these brothers I have gained." --- BRETT CHELL
"Although I was skeptical going in, this is the perfect group. The amazing men I met and connected with, the unreal experiences of exploring Iceland, and the bonding we did through coaching moments was truly special. I’m so grateful to be part of this group and I am looking forward to using this learning in my day to day life. Being around so much success and so many believers in themselves is something I was affected by the most. It is opening me up to understanding I’m capable of anything with the right effort and consistency. These other men are more than willing to share their expertise, their dreams, their mistakes, and their visions with each other. I learned so much along the way." --- DAN BLANKENSHIP
"'It creates such a special energy when you surround yourself around other like minded men who want to change the world by improving themselves. Men of integrity. Men of power. Men who aren’t afraid to be vulnerable and take risks to grow into the strong men we were destined to become. This group has truly been life-changing for me, and I can’t imagine my life without it. I honestly believe that every single man needs a strong group of men around him to lean on, and help each other progress.." --- ADRIAN MACO

We Are The They Movement will help take you from where you are to where you want to be.

Weekly Live Calls
Every week we get on a live call for an hour with Jimmy + other elite leaders in our community.
Mini-Mastermind Groups
Belong to an exclusive, 12 member mini mastermind in your area with monthly meet-ups.
Exclusive App Access
Online + IOS App where you will be able to chat, share, laugh, & grow with the other members of the community.
In-Person Live Events
Two in-person events per year that every member from each group will attend to grow as a larger group... Next one is in July!
Online Coaching Course
10 levels of mastery to become the superior man that you are thriving for -- all online.
Adventure Trips
Face your fears and have experiences of a lifetime with the opportunity to join other members on these trips.
Weekly Masterminds + Meet Ups
Each week, join us at our Lehi HQ or virtually for networking, masterminds, and self-help nights (meditation, breathwork, etc.). We also host service projects across multiple states.
Opportunity To Join Leaders
We will be opening up another leadership group in 2024 and the only way that you are able to join that program is if you are in the Tribe already.

Join the Movement...

Inside the program, members will have access to:
  •  Opportunities to Network W/ Like-minded Men
  • ​Weekly Live Call with Elite Leaders
  • 2X/Year In-Person Live Events
  • ​Access to HQ + Local Weekly/Monthly Meet-ups
  • 10-Level Online Coaching Course
  • ​Exclusive Community App Access
  • ​​Local Mini-Masterminds with Like-Minded
  • ​Chance For Adventure Trips to Face your Fears
  • ​Opportunity to Join the Leadership Group
  • ​​Access to WATT HQ for Gym + Events + Private Parties

Real Stories from Members...

"Never in a million years would I have imagined what joining WATT would turn into. I just spent a week in Iceland with a handful of guys from my Group (Group 2), and a handful of guys I had never met from Group 1. More amazing than the incredible adventure we were on, which was pretty freaking incredible, was the bonds and relationships that were strengthened and formed with men I have either never met or only known for a few short months. It's a bond that is difficult to describe and put into words but when you get around a group of men who are all working to become the best versions of themselves in ALL aspects of life, that bond can really become strong quickly. I was able to spend time discussing the different phases of life with these men. Some, looking to find a forever partner. Some, looking to start a family. Others, who are crushing it in business but refocusing on becoming a better husband and father. These men who I now call brothers believe in God, believe in family and believe in becoming the best versions of themselves that they were put on this planet to become. It's really something special and I'm grateful to be a part of this movement. These brothers continue to inspire me to become better in all aspects of my life and I'd go to war in the trenches with all of them.  Thanks Jimmy for putting this adventure trip together. God is not only an artist with His beautiful landscapes that we were able to witness in Iceland but more importantly, with His mastery of creating men that this world needs." --- BRACKEN HUDSON
"'Be a Man''. What does that actually mean? I don't think I really knew until my journey with WE ARE THE THEY... This group of men has showed me what that looks like. I'll be forever grateful for JIMMY REX for providing this atmosphere. We are working on becoming the best versions of men, husbands, fathers and leaders." --- JEFF DANIELS
"I can’t think of a better way to connect with the most impressive men that I know than to travel across the world for breathtaking adventures! As a world traveler myself I have always loved visiting new places and finding the best new experiences. What I haven’t been able to do until now were those things with a brotherhood that allows for deep and genuine connection, personal and business planning, and a newfound love and understanding for all of the men that showed up for themselves and for everyone else in the group. " --- BRETTON TRAPNELL
“I have haad amazing and hard conversations with some amazing new brothers in this group. Thank you for creating this container that us men can fully expose ourselves with no fear of judgement. this is a true place of LOVE. it holds a close second to the love I have with my wife. i never could have imagined that was even possible. you have created a very special thing that didn't exsist until you laid your heart on thee table for all of us to hold. Jimm is th purest example of love. thank you from the bottom of my heart. it is an honor to be in this circle.” --- JED ELTON
"Although I was skeptical going in, this is the perfect group. The amazing men I met and connected with, the unreal experiences of exploring Iceland, and the bonding we did through coaching moments was truly special. I’m so grateful to be part of this group and I am looking forward to using this learning in my day to day life. Being around so much success and so many believers in themselves is something I was affected by the most. It is opening me up to understanding I’m capable of anything with the right effort and consistency. These other men are more than willing to share their expertise, their dreams, their mistakes, and their visions with each other. I learned so much along the way." --- DAN BLANKENSHIP
"'It creates such a special energy when you surround yourself around other like minded men who want to change the world by improving themselves. Men of integrity. Men of power. Men who aren’t afraid to be vulnerable and take risks to grow into the strong men we were destined to become. This group has truly been life-changing for me, and I can’t imagine my life without it. I honestly believe that every single man needs a strong group of men around him to lean on, and help each other progress.." --- ADRIAN MACO
"There is something really special about being around men that want to improve all areas of their lives. Together, we ask questions and explore ways in which we can be better husbands, fathers, leaders, and friends. We go deep and work hard to grow and transform into better versions of ourselves. I was blessed to get a week with these men traveling around Iceland. It was truly the experience of a lifetime. We saw some of God’s best work up close. We laughed. We cried. We loved. Together. I am deeply grateful to Jimmy for making his vision a reality and creating incredible experiences for us as we go down the WATT path of self mastery. I am also deeply grateful to all of my WATT brothers for their integrity, vulnerability, and transparency. You all inspire me to be better." --- CODY BRODERICK
"“This does not look like traditional coaching, this is not normal, men do not openly support other men, men don’t usually drop all ego at the door and men rarely cry together. This is the real tragedy, because the strongest men in history did all these things and they conquered nations. Todays society white washes men, they tear down masculinity then attempt to redefine what it means to be a man which is sad, lonely and pathetic. We saw amazingly powerful geography, we were moved to emotion by some of the sheer scale of the geologic features, but all this is nothing compared to the collective power harnessed in this small barn in remote Iceland. We are true warriors, modern day Vikings, we are fathers, we are brothers and sons and we are here to show men what real men look like in 2023. We share, we fight, we cry, and we love. But most of all we stand in integrity…unified by our love for one another. I am forever grateful for all these brothers I have gained." --- BRETT CHELL

We Are The They Movement will help take you from where you ARE to where you want to be.

Weekly Live Calls
Every week we get on a live call for an hour with Jimmy + other elite leaders in our community.
Mini-Mastermind Groups
Belong to an exclusive, 12 member mini mastermind in your area with monthly meet-ups
Opportunity To Join Leadership
We will be opening up another leadership group in 2024 and the only way that you are able to join that program is if you are in the Tribe already.
Exclusive App Access
Online + IOS App where you will be able to chat, share, laugh, & grow with the other members of the community.
In-Person Live Events
Two in-person events per year that every member from each group will attend to grow as a larger group...
Online Coaching Course
10 levels of mastery to become the superior man that you are thriving for -- all online.
Weekly Masterminds + Meet Ups
Each week, join us at our Lehi HQ or virtually for networking, masterminds, and self-help nights (meditation, breathwork, etc.). We also host service projects across multiple states.
Adventure Trips
Face your fears and have experiences of a lifetime with the opportunity to join other members on these trips.

Learn Why 300+ Men Are Committed Already...

We share tools and create unique experiences for groups of people to strengthen every aspect of their lives, including, mind, body, finances, leadership, relationships, work life, spiritual and so much more.

Learn Why 300+ Men Are In...

We share tools and create unique experiences for groups of people to strengthen every aspect of their lives, including, mind, body, finances, leadership, relationships, work life, spiritual and so much more.
"Waste no more time arguing about what a good man should be...

BE ONE."

MARCUS AURELIUS
Be One | We Are The They
"Waste no more time arguing about what a good man should be...

BE ONE."

MARCUS AURELIUS
WE ARE THE THEY TRIBE

Frequently Asked Questions

What happens after I join?
You will first be introduced to your new community through our online portal by creating an account and getting a feel for it by going to our replays from previous weeks and your online trainings. You will then prepare for your live call which is every Tuesday at 1:00 pm, mountain standard time and put on your calendar our live events + the adventure trips so you ensure you don’t miss.
How much time does the program take?
WE ARE THE THEY is designed to make your life less stressful and to be at your own pace. We meet once a week for an hour via a live video call with the entire community and then you will have one training per week which is anywhere from 10-45 minutes of your time. We have one, 3 day in-person event and then two optional adventure trips that can be purchased for an extra cost.
Explain the live event and adventure trips?
Our first live event is February 10th -- 12th in Salt Lake City, Utah, where we will be able to network as a tribe and be able to hear from some of the best leaders + speakers -- Members can bring spouse/girlfriend to event as well. You can learn more by clicking here. Our adventure trips are available as first come, first serve, and are an additional cost for all members. The next few adventure trips include running with the bulls in Spain and Machu Picchu, Peru.
Do I get one-on-one time with Jimmy Rex?
Once you are in the tribe, you will get access to Jimmy via the app and on the live calls where you will have the chance to ask him questions with the group. If you are looking for more personal options, we do offer one - on - one coaching with Jimmy or with one of our other coaches. Please click here to learn more about coaching.
Is there a commitment when I join the group?
Yes, there is a 6-month commitment that you agree to when you join as a member in our tribe. We do this for the safety of our community to ensure that we are bringing in committed people that are looking to help grow themselves while benefiting others, not for just a short time.
What do I get once I join the community?
Weekly Live Calls
Can’t make it live one week? No problem, all of our trainings and replays can be found on our tribe We Are The They IOS app and backend portal.

Community
When you are a member of the tribe, you become a part of a close, tight community of men that are all dedicated to showing up, being vulnerable, and becoming the best versions of themselves. You can communicate, support, and get to know each other better all through our backend system and app.

Online Coaching
10 different levels of mastery to help you become a superior man and level up all online through our app or portal. Every 7 days, you are released a new training that follows along with your workbook that is shipped out to you when you join.

In-person live events
First one coming up this February, these live events are your chance to get together as a group to network and get to know each other more while you are learning from some of the world’s top experts throughout scattered industries.

Mini mastermind groups
Be able to get that crucial in-person connection with members that are in your area as you get together once a month for a powerful mastermind that will have you motivated and ready to face the challenges in front of you with a tighter support.

Adventure trips
Face your fears and have experiences of a lifetime with your brothers inside of the tribe. You have access to be able to purchase these adventure trips and see all the world has to offer like the ones coming up, running with the bulls in Spain and Machu Picchu in Peru.

Queen's Edition
Your spouse/girlfriend will have the chance to join the Queen's Edition, which is a group of women that are leveling up together and creating relationships with each other.

Opportunity To Join Leadership
We will be opening up another leadership group in 2023 and the only way that you are able to join that program is if you are in the Tribe already.

Frequently Asked Questions

What happens after I join?
You will first be introduced to your new community through our online portal by creating an account and getting a feel for it by going to our replays from previous weeks and your online trainings. You will then prepare for your live call which is every Tuesday at 1:00 pm, mountain standard time and put on your calendar our live events + the adventure trips so you ensure you don’t miss.
How much time does the program take?
WE ARE THE THEY is designed to make your life less stressful and to be at your own pace. We meet once a week for an hour via a live video call with the entire community and then you will have one training per week which is anywhere from 10-45 minutes of your time. We have one, 3 day in-person event and then two optional adventure trips that can be purchased for an extra cost.
Explain the live event and adventure trips?
Our first live event is February 10th -- 12th in Salt Lake City, Utah, where we will be able to network as a tribe and be able to hear from some of the best leaders + speakers -- Members can bring spouse/girlfriend to event as well. You can learn more by clicking here. Our adventure trips are available as first come, first serve, and are an additional cost for all members. The next few adventure trips include running with the bulls in Spain and Machu Picchu, Peru.
Do I get one-on-one time with Jimmy Rex?
Once you are in the tribe, you will get access to Jimmy via the app and on the live calls where you will have the chance to ask him questions with the group. If you are looking for more personal options, we do offer one - on - one coaching with Jimmy or with one of our other coaches. Please click here to learn more about coaching.
Is there a commitment when I join the group?
Yes, there is a 6-month commitment that you agree to when you join as a member in our tribe. We do this for the safety of our community to ensure that we are bringing in committed people that are looking to help grow themselves while benefiting others, not for just a short time.
What do I get once I join the community?
Weekly Live Calls
Can’t make it live one week? No problem, all of our trainings and replays can be found on our tribe We Are The They IOS app and backend portal.

Community
When you are a member of the tribe, you become a part of a close, tight community of men that are all dedicated to showing up, being vulnerable, and becoming the best versions of themselves. You can communicate, support, and get to know each other better all through our backend system and app.

Online Coaching
10 different levels of mastery to help you become a superior man and level up all online through our app or portal. Every 7 days, you are released a new training that follows along with your workbook that is shipped out to you when you join.

In-person live events
These live events are your chance to get together as a group to network and get to know each other more while you are learning from some of the world’s top experts throughout scattered industries.

Mini mastermind groups
Be able to get that crucial in-person connection with members that are in your area as you get together once a month for a powerful mastermind that will have you motivated and ready to face the challenges in front of you with a tighter support.

Adventure Trips
Face your fears and have experiences of a lifetime with your brothers inside of the tribe. You have access to be able to purchase these adventure trips and see all the world has to offer like the ones coming up, running with the bulls in Spain and Machu Picchu in Peru.

Opportunity To Join Leadership
We will be opening up another leadership group in 2023 and the only way that you are able to join that program is if you are in the Tribe already.

Questions about the Movement? 

Please schedule a quick follow-up with one of our team members...

Become the best version of yourself. Join the movement now.

Become the best version of yourself. Join the movement.

WE ARE THE THEY LLC     |     ALL RIGHTS RESERVED     |     WATTMOVEMENT.COM

NAVIGATION:

We Are The They

WE ARE THE THEY LLC     |     ALL RIGHTS RESERVED     |     WATTMOVEMENT.COM

NAVIGATION: