Exclusive Leadership Program is NOW OPEN... Limited Spots Available -- Almost All 50 Spots Filled.

Exclusive Leadership Program is NOW CLOSED... 

THE NEW LEADERSHIP GROUP IS NOW OPEN FOR A LIMITED TIME -- WATCH THE VIDEO TO LEARN MORE ABOUT OUR TOP-RATED COMMUNITY + WHY YOU NEED TO GET INVOLVED. 

Are you ready to join a community of 50 badass men committed to extraordinary experiences?

We are excited to invite you into our exclusive Leadership Group—a community strictly limited to 50 determined men eager to push the boundaries. This is your opportunity to join a brotherhood that thrives on powerful connections, engaging in bold quarterly experiences, and benefiting from private weekly calls.

Take this chance to elevate your personal growth journey and make lasting transformations. Join us and be part of something truly exceptional.

What is We Are The They Leaders Program?

Welcome to our Leadership Program —a realm of unparalleled opportunity and community.

In a world where true connection is rare, we've crafted an exclusive brotherhood of 50 exceptional men—each destined to thrive, grow, and conquer.

Here, ambition knows no bounds, and the hunger for greatness fuels our souls.

This group isn't just a community; it's a sanctuary for visionary leaders like you, where audacious dreams come to life.

Embrace the journey of a lifetime as we embark on life-defining adventures and create bonds that stand the test of time.

Together, we shatter limitations and amplify our impact on the world.

In the heart of this brotherhood, you'll find unwavering support and challenge—a space to soar, to evolve, and to unleash your true potential.

Step forth and claim your place among the chosen—surrounded by like-minded men, united in purpose and determination.

This is your call to greatness, your invitation to lead with audacity and purpose.

This group awaits your indomitable spirit.

Join us now and rise to new heights of success and fulfillment.

Embrace the extraordinary; become a leader among leaders.

Join the Leadership Group today.
Brett's Story... "Before We Are The They, I was making decisions that really effected my future and really hurt other people..."

What is We Are The They Leaders Program?

Welcome to Leadership Group — a program of unparalleled opportunity and community for men.

In a world where true connection is rare, we've crafted an exclusive brotherhood of 50 exceptional men—each destined to thrive, grow, and conquer.

Here, ambition knows no bounds, and the hunger for greatness fuels our souls.

This group isn't just a community; it's a sanctuary for visionary leaders like you, where audacious dreams come to life.

Embrace the journey of a lifetime as we embark on life-defining adventures and create bonds that stand the test of time.

Together, we shatter limitations and amplify our impact on the world.

In the heart of this brotherhood, you'll find unwavering support and challenge—a space to soar, to evolve, and to unleash your true potential.

Step forth and claim your place among the chosen—surrounded by like-minded men, united in purpose and determination.

This is your call to greatness, your invitation to lead with audacity and purpose.

This group awaits your indomitable spirit.

Join us now and rise to new heights of success and fulfillment.

Embrace the extraordinary; become a leader among leaders.

Join the Leadership Group today.
Brett's Story... "Before We Are The They, I was making decisions that really effected my future and really hurt other people..."

Joining Leaders Program

Inside Leaders Group, members will have access to:
  • Exclusive brotherhood with 50 others
  • Quarterly Ludus Events for Group Only
  • Weekly Call Exclusive for Your LG Group Only
  • ​Exclusive Community App Access
  • 2X/Year In-Person Live Events
  • ​1st Access For Adventure Trips to Face your Fears
  • ​Opportunity to Lead Mini Masterminds
  • ​Access to WATT HQ for Gym, Events, and Your Own Events

Joining The Leaders Program

Inside Leaders Group, members will have access to:
  • Exclusive brotherhood with 50 others
  • Quarterly Ludus Events for Group Only
  • Weekly Call Exclusive for your LG Group Only
  • ​Exclusive Community App Access
  • 2X/Year In-Person Live Events
  • ​1st Access For Adventure Trips to Face your Fears
  • Access to the Watt HQ for gym facilities, community events, and even host your own events.

Real Stories from Members...

"Never in a million years would I have imagined what joining WATT would turn into. I just spent a week in Iceland with a handful of guys from my Group (Group 2), and a handful of guys I had never met from Group 1. More amazing than the incredible adventure we were on, which was pretty freaking incredible, was the bonds and relationships that were strengthened and formed with men I have either never met or only known for a few short months. It's a bond that is difficult to describe and put into words but when you get around a group of men who are all working to become the best versions of themselves in ALL aspects of life, that bond can really become strong quickly. I was able to spend time discussing the different phases of life with these men. Some, looking to find a forever partner. Some, looking to start a family. Others, who are crushing it in business but refocusing on becoming a better husband and father. These men who I now call brothers believe in God, believe in family and believe in becoming the best versions of themselves that they were put on this planet to become. It's really something special and I'm grateful to be a part of this movement. These brothers continue to inspire me to become better in all aspects of my life and I'd go to war in the trenches with all of them.  Thanks Jimmy for putting this adventure trip together. God is not only an artist with His beautiful landscapes that we were able to witness in Iceland but more importantly, with His mastery of creating men that this world needs." --- BRACKEN HUDSON
"'Be a Man''. What does that actually mean? I don't think I really knew until my journey with WE ARE THE THEY... This group of men has showed me what that looks like. I'll be forever grateful for JIMMY REX for providing this atmosphere. We are working on becoming the best versions of men, husbands, fathers and leaders." --- JEFF DANIELS
"I can’t think of a better way to connect with the most impressive men that I know than to travel across the world for breathtaking adventures! As a world traveler myself I have always loved visiting new places and finding the best new experiences. What I haven’t been able to do until now were those things with a brotherhood that allows for deep and genuine connection, personal and business planning, and a newfound love and understanding for all of the men that showed up for themselves and for everyone else in the group. " --- BRETTON TRAPNELL
“I have haad amazing and hard conversations with some amazing new brothers in this group. Thank you for creating this container that us men can fully expose ourselves with no fear of judgement. this is a true place of LOVE. it holds a close second to the love I have with my wife. i never could have imagined that was even possible. you have created a very special thing that didn't exsist until you laid your heart on thee table for all of us to hold. Jimm is th purest example of love. thank you from the bottom of my heart. it is an honor to be in this circle.” --- JED ELTON
"Although I was skeptical going in, this is the perfect group. The amazing men I met and connected with, the unreal experiences of exploring Iceland, and the bonding we did through coaching moments was truly special. I’m so grateful to be part of this group and I am looking forward to using this learning in my day to day life. Being around so much success and so many believers in themselves is something I was affected by the most. It is opening me up to understanding I’m capable of anything with the right effort and consistency. These other men are more than willing to share their expertise, their dreams, their mistakes, and their visions with each other. I learned so much along the way." --- DAN BLANKENSHIP
"'It creates such a special energy when you surround yourself around other like minded men who want to change the world by improving themselves. Men of integrity. Men of power. Men who aren’t afraid to be vulnerable and take risks to grow into the strong men we were destined to become. This group has truly been life-changing for me, and I can’t imagine my life without it. I honestly believe that every single man needs a strong group of men around him to lean on, and help each other progress.." --- ADRIAN MACO
"There is something really special about being around men that want to improve all areas of their lives. Together, we ask questions and explore ways in which we can be better husbands, fathers, leaders, and friends. We go deep and work hard to grow and transform into better versions of ourselves. I was blessed to get a week with these men traveling around Iceland. It was truly the experience of a lifetime. We saw some of God’s best work up close. We laughed. We cried. We loved. Together. I am deeply grateful to Jimmy for making his vision a reality and creating incredible experiences for us as we go down the WATT path of self mastery. I am also deeply grateful to all of my WATT brothers for their integrity, vulnerability, and transparency. You all inspire me to be better." --- CODY BRODERICK
"“This does not look like traditional coaching, this is not normal, men do not openly support other men, men don’t usually drop all ego at the door and men rarely cry together. This is the real tragedy, because the strongest men in history did all these things and they conquered nations.Todays society white washes men, they tear down masculinity then attempt to redefine what it means to be a man which is sad, lonely and pathetic.We saw amazingly powerful geography, we were moved to emotion by some of the sheer scale of the geologic features, but all this is nothing compared to the collective power harnessed in this small barn in remote Iceland.We are true warriors, modern day Vikings, we are fathers, we are brothers and sons and we are here to show men what real men look like in 2023. We share, we fight, we cry, and we love. But most of all we stand in integrity…unified by our love for one another.I am forever grateful for all these brothers I have gained." --- BRETT CHELL

Real Stories from Members...

"Never in a million years would I have imagined what joining WATT would turn into. I just spent a week in Iceland with a handful of guys from my Group (Group 2), and a handful of guys I had never met from Group 1. More amazing than the incredible adventure we were on, which was pretty freaking incredible, was the bonds and relationships that were strengthened and formed with men I have either never met or only known for a few short months. It's a bond that is difficult to describe and put into words but when you get around a group of men who are all working to become the best versions of themselves in ALL aspects of life, that bond can really become strong quickly. I was able to spend time discussing the different phases of life with these men. Some, looking to find a forever partner. Some, looking to start a family. Others, who are crushing it in business but refocusing on becoming a better husband and father. These men who I now call brothers believe in God, believe in family and believe in becoming the best versions of themselves that they were put on this planet to become. It's really something special and I'm grateful to be a part of this movement. These brothers continue to inspire me to become better in all aspects of my life and I'd go to war in the trenches with all of them.  Thanks Jimmy for putting this adventure trip together. God is not only an artist with His beautiful landscapes that we were able to witness in Iceland but more importantly, with His mastery of creating men that this world needs." --- BRACKEN HUDSON
"'Be a Man''. What does that actually mean? I don't think I really knew until my journey with WE ARE THE THEY... This group of men has showed me what that looks like. I'll be forever grateful for JIMMY REX for providing this atmosphere. We are working on becoming the best versions of men, husbands, fathers and leaders." --- JEFF DANIELS
"I can’t think of a better way to connect with the most impressive men that I know than to travel across the world for breathtaking adventures! As a world traveler myself I have always loved visiting new places and finding the best new experiences. What I haven’t been able to do until now were those things with a brotherhood that allows for deep and genuine connection, personal and business planning, and a newfound love and understanding for all of the men that showed up for themselves and for everyone else in the group. " --- BRETTON TRAPNELL
“I have haad amazing and hard conversations with some amazing new brothers in this group. Thank you for creating this container that us men can fully expose ourselves with no fear of judgement. this is a true place of LOVE. it holds a close second to the love I have with my wife. i never could have imagined that was even possible. you have created a very special thing that didn't exsist until you laid your heart on thee table for all of us to hold. Jimm is th purest example of love. thank you from the bottom of my heart. it is an honor to be in this circle.” --- JED ELTON
"Although I was skeptical going in, this is the perfect group. The amazing men I met and connected with, the unreal experiences of exploring Iceland, and the bonding we did through coaching moments was truly special. I’m so grateful to be part of this group and I am looking forward to using this learning in my day to day life. Being around so much success and so many believers in themselves is something I was affected by the most. It is opening me up to understanding I’m capable of anything with the right effort and consistency. These other men are more than willing to share their expertise, their dreams, their mistakes, and their visions with each other. I learned so much along the way." --- DAN BLANKENSHIP
"'It creates such a special energy when you surround yourself around other like minded men who want to change the world by improving themselves. Men of integrity. Men of power. Men who aren’t afraid to be vulnerable and take risks to grow into the strong men we were destined to become. This group has truly been life-changing for me, and I can’t imagine my life without it. I honestly believe that every single man needs a strong group of men around him to lean on, and help each other progress.." --- ADRIAN MACO
"There is something really special about being around men that want to improve all areas of their lives. Together, we ask questions and explore ways in which we can be better husbands, fathers, leaders, and friends. We go deep and work hard to grow and transform into better versions of ourselves. I was blessed to get a week with these men traveling around Iceland. It was truly the experience of a lifetime. We saw some of God’s best work up close. We laughed. We cried. We loved. Together. I am deeply grateful to Jimmy for making his vision a reality and creating incredible experiences for us as we go down the WATT path of self mastery. I am also deeply grateful to all of my WATT brothers for their integrity, vulnerability, and transparency. You all inspire me to be better." --- CODY BRODERICK
"“This does not look like traditional coaching, this is not normal, men do not openly support other men, men don’t usually drop all ego at the door and men rarely cry together. This is the real tragedy, because the strongest men in history did all these things and they conquered nations.Todays society white washes men, they tear down masculinity then attempt to redefine what it means to be a man which is sad, lonely and pathetic.We saw amazingly powerful geography, we were moved to emotion by some of the sheer scale of the geologic features, but all this is nothing compared to the collective power harnessed in this small barn in remote Iceland.We are true warriors, modern day Vikings, we are fathers, we are brothers and sons and we are here to show men what real men look like in 2023. We share, we fight, we cry, and we love. But most of all we stand in integrity…unified by our love for one another.I am forever grateful for all these brothers I have gained." --- BRETT CHELL

Unlock Your Journey: From Where You Are to Where You Want to Be with the Leaders Program

Brotherhood of 50 Like-Minded Men
Forge Lifelong Bonds with an Exclusive Brotherhood of Like-Minded Men, Growing Together and Elevating Each Other to Unprecedented Heights.
Weekly Live Calls
Exclusive Live Call for just Members in your LG Group in addition to the Community Tribe Weekly Call with all WATT members.
Exclusive App Access + Chats
Online + IOS App where you will be able to chat, share, laugh, & grow with the other members of the community. Plus private chat message platforms for just your LG group.
Opportunity To Lead Mini Masterminds
You will have the opportunity to lead and help grow with even more men outside of your core group with the chance to lead Mini-Masterminds of small groups in your area.
Quarterly Ludus Events
Exclusive Events that consist of growth and finding your true potential alongside your brothers... Our first one is  in Moab, Utah, where you will be jumping off the rope swing.
In-Person Live Events
Two in-person events per year that every member from each group will attend to grow as a larger group in addition to your Ludus Events.
First Rights To Adventure Trips
Face your fears and have experiences of a lifetime with the opportunity to join other members on these trips... Past trips include Running with the Bulls in Spain and a Safari in Africa.
WATT HQ Access
Access to our HQ in Lehi, UT complete with gym, cold plunge, sauna, podcast studio, hang out space and more! Members are allowed to come and reserve whenever it is available!

Unlock Your Journey: From Where You Are to Where You Want to Be with the Leaders Program

Brotherhood of 50 Like-Minded Men
Forge Lifelong Bonds with an Exclusive Brotherhood of Like-Minded Men, Growing Together and Elevating Each Other to Unprecedented Heights.
Weekly Live Calls
Exclusive Live Call for just Members in your LG Group in addition to the Community Tribe Weekly Call with all WATT members.
Exclusive App Access + Chats
Online + IOS App where you will be able to chat, share, laugh, & grow with the other members of the community. Plus private chat message platforms for just your LG group.
WATT HQ Access
Access to our HQ in Lehi, UT complete with gym, cold plunge, sauna, podcast studio, hang out space and more! Members are allowed to come and reserve whenever it is available!
Quarterly Ludus Events
Exclusive Events that consist of growth and finding your true potential alongside your brothers... Our first one is  in Moab, Utah, where you will be jumping off the rope swing.
In-Person Live Events
Two in-person events per year that every member from each group will attend to grow as a larger group in addition to your Ludus Events.
First Rights To Adventure Trips
Face your fears and have experiences of a lifetime with the opportunity to join other members on these trips.
Opportunity To Lead Mini Masterminds
You will have the opportunity to lead and help grow with even more men outside of your core group with the chance to lead Mini-Masterminds of small groups in your area.

Learn Why 400+ Men Are Committed Already To The Movement...

We share tools and create unique experiences for groups of people to strengthen every aspect of their lives, including, mind, body, finances, leadership, relationships, work life, spiritual and so much more.

Learn Why 400+ Men Are Committed Already To The Movement...

We share tools and create unique experiences for groups of people to strengthen every aspect of their lives, including, mind, body, finances, leadership, relationships, work life, spiritual and so much more.
"Waste no more time arguing what a good man should be.

BE ONE."

Be One | We Are The They
"Waste no more time arguing what a good man should be.

BE ONE."

Be One | We Are The They

Frequently Asked Questions

When does this Leaders Group start?
Our Leaders Group is in high demand and spots are expected to fill quickly. We will officially kick off with our first call two weeks after we sell out. We anticipate this happening soon, so the first call is likely to occur sometime in May. Once you're enrolled, be sure to mark your calendars for our first event from July 25-28 in Moab—it's an experience you won’t want to miss! Regular calls will be held on Tuesdays at 11:00 AM. Stay tuned for the exact date of the first call after you join.
How is the Leadership program different than the Tribe? 
The Leadership program sets itself apart from the Tribe in several significant ways. While both offer transformative experiences and a powerful sense of community, the Leadership program is an even more exclusive group limited to just 50 men. This exclusivity allows for a deeper level of connection and support among members.

In the Leadership program, you'll have access to private weekly calls exclusive to your group, providing you with more personalized attention and an opportunity to build stronger bonds with your fellow members. Additionally, the Leadership program is a longer, spanning 2 years, but only requires a 1-year commitment.

As a member of the Leadership program, you'll benefit from quarterly in-person events, allowing for more frequent and immersive experiences with your brothers. These events offer unparalleled networking opportunities and opportunities to learn from top experts across various industries.

Furthermore, the Leadership program offers more adventure trips for members to participate in. These trips are incredible opportunities to face fears, expand horizons, and create lifelong memories alongside your like-minded brothers.
What happens after I join?
Step 1: Account Creation and Onboarding
Shortly after joining, you will receive an email from our dedicated Customer Success team who will walk you through the onboarding process step-by-step. You'll get access to our exclusive portal where you'll find valuable resources, weekly trainings, and connect with your fellow brothers.

Step 2: Join the Exclusive Weekly Calls
While your official group calls will begin May 15th, you can dive into the tribe's energy and camaraderie right away by joining our Tribe Calls. These calls provide an excellent opportunity to connect with like-minded men who are committed to growth and creating lifelong friendships.

Step 3: Mark Your Calendar for Life-Changing Events
As a member of Leaders Group, you'll be part of a brotherhood that experiences transformative in-person events. Mark your calendar for the first in-person Ludus event in Moab, Utah. This immersive event will be a pivotal moment in your journey.

Step 4: Join Our GroupMe Community
Forge unbreakable bonds with your fellow 50 brothers through our GroupMe community. This private space offers a supportive environment where you can share experiences, seek advice, and celebrate victories together.
Will I have one-on-one time with Jimmy Rex?
Absolutely! As a member of Leadership Group, you'll have direct access to Jimmy via our app and live calls. You can reach out to him whenever you need guidance, advice, or support during your journey. Additionally, we offer one-on-one coaching with Jimmy or our other coaches for more personalized guidance

Frequently Asked Questions

When does this Leaders Group start?
Our Leaders Group is in high demand and spots are expected to fill quickly. We will officially kick off with our first call two weeks after we sell out. We anticipate this happening soon, so the first call is likely to occur sometime in May. Once you're enrolled, be sure to mark your calendars for our first event from July 25-28 in Moab—it's an experience you won’t want to miss! Regular calls will be held on Tuesdays at 11:00 AM. Stay tuned for the exact date of the first call after you join.
How is the Leadership program different than the Tribe? 
The Leadership program sets itself apart from the Tribe in several significant ways. While both offer transformative experiences and a powerful sense of community, the Leadership program is an even more exclusive group limited to just 50 men. This exclusivity allows for a deeper level of connection and support among members.

In the Leadership program, you'll have access to private weekly calls exclusive to your group, providing you with more personalized attention and an opportunity to build stronger bonds with your fellow members. Additionally, the Leadership program is a longer, spanning 2 years, compared to the Tribe's 1-year commitment.

As a member of the Leadership program, you'll benefit from quarterly in-person events, allowing for more frequent and immersive experiences with your brothers. These events offer unparalleled networking opportunities and opportunities to learn from top experts across various industries.

Furthermore, the Leadership program offers more adventure trips for members to participate in. These trips are incredible opportunities to face fears, expand horizons, and create lifelong memories alongside your like-minded brothers.
What happens after I join?
Step 1: Account Creation and Onboarding
Shortly after joining, you will receive an email from our dedicated Customer Success team who will walk you through the onboarding process step-by-step. You'll get access to our exclusive portal where you'll find valuable resources, weekly trainings, and connect with your fellow brothers.

Step 2: Join the Exclusive Weekly Calls
While your official group calls will begin closer to May 15th, you can dive into the tribe's energy and camaraderie right away by joining our Tribe Calls. These calls provide an excellent opportunity to connect with like-minded men who are committed to growth and creating lifelong friendships. The calls take place every Tuesday at 1:00 PM Mountain Standard Time.

Step 3: Mark Your Calendar for Life-Changing Events
As a member of Leaders Group, you'll be part of a brotherhood that experiences transformative in-person events. Mark your calendar for the first in-person Ludus event in Moab, Utah. This immersive event will be a pivotal moment in your journey.

Step 4: Join Our GroupMe Community
Forge unbreakable bonds with your fellow 50 brothers through our GroupMe community. This private space offers a supportive environment where you can share experiences, seek advice, and celebrate victories together.
Will I have one-on-one time with Jimmy Rex?
Absolutely! As a member of Leadership Group, you'll have direct access to Jimmy via our app and live calls. You can reach out to him whenever you need guidance, advice, or support during your journey. Additionally, we offer one-on-one coaching with Jimmy or our other coaches for more personalized guidance

Elevate Your Journey with Like-Minded Extraordinary Men. Join the Tribe Now!

Elevate Your Journey with 50 Extraordinary Men.

WE ARE THE THEY LLC     |     ALL RIGHTS RESERVED     |     WATTMOVEMENT.COM

NAVIGATION:

WE ARE THE THEY LLC     |     ALL RIGHTS RESERVED     |     WATTMOVEMENT.COM

NAVIGATION: